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I’m Jenna Rainey.

I'm an artist, self-taught designer, and multi-faceted creative entrepreneur who is hell-bent on teaching everyone how to find their inner creative voice.

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thepodcast

5 Reasons I Sold ZERO Semi-Custom Invitation Sets

A few years into my custom stationery business, I spent a LOT of time and money creating semi-custom invitation suites. And by the title of this episode, you know how many I sold. Zip. Zilch. Zero. Nil. None… Seriously. I sold ZERO semi-custom invitation sets. Have you ever launched a product, course, or some kind […]

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Navigating Trends as a Stationery Designer with Wiley Valentine

5 Tips for Handling High Maintenance Clients

biggest mistakes when creating a website

The Biggest Mistakes People Make When Creating a Website with Jen Olmstead

5 Tips for Avoiding Burnout

The Importance of Customer Loyalty and Listening to Your Audience with Casey Graham

The Future of Licensing (after COVID) with Julie Turkel

Is It Too Late to Start?

Ask Jenna Anything

How to Elevate Your Brand Through Visual Storytelling with Nick Onken

How to Build a Profitable Business with Tracy Matthews

The Effects That Stress and Posture Can Have on Your Health with Dr. Bill DeMoss

Beating the Feast and Famine Cycle in Your Business

3 Tips for Beating the Feast or Famine Cycle in Your Business

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WATERCOLOR SUPPLIES

WATERCOLOR FOR BEGINNERS

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RESOURCES FOR CREATIVES

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How to Be More Creative

Summer Watercolor Challenge: 30 Days of Painting the Season

A woman in a patterned pink blazer and jeans stands on a rocky beach under a glowing sky. The warm light and cloud textures echo watercolor sky techniques, capturing the natural gradients and color transitions found in evening coastal scenes.

Watercolor Sky Techniques Every Artist Should Know

An artist in a green sweater examines bright floral watercolor paintings in a cozy studio. The artwork’s rich color transitions and tonal balance highlight painting with values, emphasizing how light and shadow shape expressive floral forms.

How to Build Depth in Your Art by Painting with Values

A woman in a white suit crouches on coastal rocks at dusk, smiling as waves roll behind her. The soft pink and blue sky glows with fading light, evoking the calm, luminous atmosphere artists aim for when painting a night scene in watercolor.

Watercolor for Beginners

My Top Tips for Painting a Night Scene Without Losing the Light

A woman sketches at a white standing desk in a sunlit studio filled with plants and art tools. Her relaxed, focused posture evokes the peaceful rhythm of watercolor beach scenes and the creative process behind ocean‑inspired art.

7 Watercolor Beach Scene Painting Mistakes (And the Fixes That Actually Work)

Close-up of a brush mixing warm orange tones on a watercolor palette surrounded by paint tubes and paper. The rich blends and limited color areas highlight the process of a painting challenge that encourages color mixing and creative exploration.

Resources for Creatives

Try This Limited-Palette Painting Challenge: 3 Colors, 1 Composition, Endless Creativity

Overhead view of an artist painting loose watercolor florals surrounded by palettes and brushes. Multiple compositions show how varying size, color, and placement can create a strong focal point in art while keeping the overall design balanced and expressive.

Resources for Creatives

What Is a Focal Point in Art? A Beginner’s Guide to Composition Magic

Wide shot of an artist in a white suit standing on coastal rocks overlooking the ocean and distant cliffs. The expansive landscape and soft evening light evoke the beauty and inspiration behind a plein air watercolor painting session.

Top Tips for a Successful Plein Air Watercolor Session

Artist sketching a floral composition in a notebook surrounded by brushes and a paint palette. The calm workspace sets the stage for planning a watercolor-painting-background, helping guide composition, color choices, and overall mood before painting begins.

Watercolor Painting Background for Beginners: Easy Tips That Make a Big Impact

A detailed color study display with neatly arranged watercolor swatches in gradients of greens, blues, and yellows. Small sample papers rest on jars below, alongside a brush, showcasing careful mixing, testing, and organized artistic exploration.

Resources for Creatives

Try This One-Brush Art Challenge to Boost Your Watercolor Skills (And Let Go of Perfection!)

Delicate watercolor illustration of pink roses with soft gradients and leafy green stems. The petals bleed gently into the paper, creating a light, airy composition that highlights fluid brushwork and natural color transitions.

5 Common Mistakes Artists Make When Painting Shadows (And How to Fix Them)

Two small glass jars with cork lids sit on a worn tabletop, filled with earthy-toned pigment powders. Blurred jars of brushes and pens in the background create a moody studio feel, highlighting raw materials used in painting and color mixing.

Oil Painting vs Watercolor: The Real Differences

My favorite posts

01

Which Watercolor Paper Should I Practice On?

02

The Ultimate Guide to Watercolor Brushes

03

3 Reasons You Haven't Found Your Artistic Style

04

5 Health Products That Changed My Life

My 40-page watercolor companion to help you find my best tips, resources and tutorials on the topic of watercolor!

The Complete Beginner's Guide to Watercolor

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A free class on how to scan, digitize and edit your artwork. I'll walk you through the equipment you need and the tools for cleaning up your artwork!

How to Digitize Your Artwork

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(on YouTube!)

It's like binge watching Bob Ross videos on Netflix only with a slice of dry humor and an extra helping of the greatest art tips you ever did see!

Hang Out With Me

The Complete Beginner's Guide to Watercolor

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