Welcome to my corner of the internet! Over the last decade I've been here posting my best tips on business and art and sharing my life. Let's take a trip down memory lane, shall we?
An artist, self-taught designer, and multi-faceted creative entrepreneur who is hell-bent on teaching everyone how to find their inner creative voice.
hey!
I'm Jenna.
my business didn't always look like this
THE BEST-SELLERS, THE ONLINE COURSES, THE ARTWORK FEATURED IN MAJOR RETAIL STORES.
In fact, I didn't even pick up watercolor until I was 23 years old and on the cusp of quitting my soul-sucking desk job.
And that's why I believe I'm here.
I'm just a born-and-raised Southern California girl with nothing more than some paint brushes, her laptop and passion. I’m proud to have built the creative business of my dreams where I’ve been able to serve hundreds of thousands of people across the world. What do I do exactly? Through my best-selling how-to watercolor books, YouTube channel, and online courses, I help people like you get their hands dirty and wake up the passion in their life.
Art found me when I was lost and confused about the direction for my life.
That girl right there did not enjoy school. Most of the time I could be caught doodling during class, or skipping altogether (nearly failed outta college because of this)!
But that girl eventually found herself and her absolute love of learning took flight when she came across music and art.
You know the kid that's constantly doodling at school? That was me. Every notebook, desk surface or arm was covered in cursive and right eyeballs at all times. As I got older, the doodling never died, it just transferred to my server books while I was waiting tables at a small pizza shop in downtown Chicago. It wasn't 'til a friend asked me to write out placecards for each guest at her wedding that I thought, "huh...doodling can be a career?!"
My Art Obsession Begins While I'm Waiting Tables
2012
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
In 2013 I launched my Etsy shop with art prints, hit the ground running booking wedding stationery jobs and eventually started teaching in-person workshops for calligraphy and watercolor. This is when my audience on Instagram started blowing up! As you can see, people like taking videos in these creative workshops and would tag me on their IG. That helped grow my teaching business tremendously and I found my greatest passion: teaching!
The In-Person Workshop Phase That Changed It All.
2013-2015
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
After taking my in-person workshops all around the world, I was contacted by Brit+Co to teach an online watercolor class. Flying up to San Francisco to be on camera at a pretty big Media company felt pretty cool and I later found out that I had my mom's genetics for loving being on camera 😅!
When I Caught the Bug For Teaching Online (No Getting Rid of This Bug!).
2016-2017
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
In 2018 I was finishing up my WORLD TOUR for my book Everyday Watercolor, finishing up the manuscript for my second book, Everyday Watercolor Flowers, pregnant and launching my first ever online signature course: Pen To Press! The week I launched that course was the first week I ever did over $100K in just 7 days. John decided to quit his full-time job and help me with my business and we had our son Myles shortly after!
The Craziest Year of My Life To Date and Other Discoveries.
2018-2019
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
Just 3 weeks after giving birth to Myles, I was designing my end-cap with Blue Sky Planners for Staples, creating my next signature course Brand Plus Brand, and beginning to write my third book. Since then, my business has drastically changed. I no longer feel tied to my desk creating custom work and now with the YouTube Channel, my art community and other courses that have popped up along the way, I get to spend most of my days painting what lights me up, teaching watercolor tutorials and hanging out with my beautiful family.
Finding My Flow and Hitting Seven-Figures In Business Revenue!
2020-Now
WHERE I AM NOW
FINALLY MAKING $$
I FOUND MY FOOTING
THE EARLY YEARS
THE BEGINNING
A look back through my journey
I'm undeniable proof that the starving artist mentality was made to be broken.
A Look at My Art Over the Past Decade
Hand-lettering everything that I could see and launched my Etsy shop with Mother's Day cards and prints.
Started booking hella wedding jobs and got fired from my first Save the Date design job. HA!
2012
2013
2015
Decided on the business name "Mon Voir," which means nothing in French, but sounded cool at the time.
Took on my first letterpress job and started finding my way with stationery design...got featured in Green Wedding Shoes and Style Me Pretty!
2014
Keep going
Hit six-figures with wedding jobs and moved into a shared office with Czar Press. Learned a ton about printing methods and digitizing artwork.
Getting really fancy with wedding jobs, including custom tissue paper, wax seals, edge painting and custom boxes.
2016
2017
2019
Featured in Vogue, Brides.com, Better Homes and Gardens and my first book Everyday Watercolor came out!
Retired from the wedding industry for good to focus on licensing (including the Copper Pearl blanket job baby Myles is on below!) and launched our YouTube Channel.
2018
Keep going
Launched my end-cap collection with Blue Sky Planners for Staples!
Created our Art Community, hit over 200K subscribers on our YouTube channel and finished up writing my third book.
2020
2021
2023
Hit seven-figures in course sales, landed collabs with TokiMats, LittleSleepies, Lovevery and more!
And I'm just getting started! Book #3 comes out in Spring '24, I'm hosting 4 of my art retreats overseas and creating a brand new course!
2022
Jen
CEO
Mama
Babe
Artist
SOME OF MY TITLES:
How does this sound?
My sweet boy, Myles is the one who helped me earn this title
John and I have been together since I was 19!! He's also the video/YouTube guy around here
Probably the most obvious title I wear, but discovering creativity is something we all have within us
I have the best group of girl friends and they all call me "JennaVIEVE"
I like to call myself "The Visionary" rather than "CEO," of a 7-figure business
My 40-page watercolor companion to help you find my best tips, resources and tutorials on the topic of watercolor!
The Complete Beginner's Guide to Watercolor
Don't leave without these!
A free class on how to scan, digitize and edit your artwork. I'll walk you through the equipment you need and the tools for cleaning up your artwork!
How to Digitize Your Artwork
After a decade of entrepreneurship, I've learned a thing or two about leadership, email marketing, social media, you name it!
My best business tips
The Studio
Our Dream Space.
Since buying our 1950s dream home in February of 2022, we've been working with Designer Jen of California Casa to remodel our dream art studio and home. Take a look at the transformation of our back house (aka studio) and get a peek into our world in this beautiful space.
Hideous, outdated cabinet boxes and hardware...
BYEEEE!!!
The old bathroom had the weirdest layout, including a two-foot step incline to get inside.
where california surf shack meets french countryside cottage.
Kitchen Before
Bathroom Before
More
Ahhh, much better. Having open shelves throughout the space to display fun thrifted objects and art was a must! Also, how about that Zia Tile in the bathroom?!
Now!
We debated for weeks on whether or not to paint that ceiling white. I'm SO glad we did!
With sky lights and the added windows, I can paint and we can film our tutorials with gorgeous light!
The brass detail on the doors and the beautiful landscaping truly makes this space a full experience when you walk in.
We had custom built shelving, the movable paint island and hidden Murphy bed all done by MacBeth Millwork.
Bye Outdated Doors + Floors!
The Door
The Details!
The Natural Light!
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