Jenna Rainey

I'm just a beach girl from a rough-and-tumble town in Southern California. I’ve always been that “different” kid and creativity is my native tongue!















A few years ago, I was navigating the corporate world, always dreaming of something more fulfilling. Then, at 23, my life took an unexpected turn when a mysterious box of art supplies arrived at my door, changing everything.

Soon after I began painting, I launched my wedding calligraphy business. Over the past 11 years, I have continually adapted and found my path as a creative entrepreneur. Starting my business in 2013 was a pivotal decision that transformed my life. Today, I run a thriving creative business, teach thousands of students worldwide, and have authored bestselling books on art and creativity.

With no formal business training, I took a leap and pursued what I truly loved.








My days are now filled with color, inspiration, and the joy of helping others discover their artistic potential. Whether I'm in my cozy studio or exploring nature, I'm living a life I love and sharing that passion with the world.

Jenna in the wild:

Creative visionary, seeker of beauty and potential, and always up for a laugh.








Over the last decade—and really my whole life—I’ve been discovering my voice and artistic style. As a watercolor artist and designer, I teach people how to paint and develop their unique look as artists. What started as a journey to find my artistic voice has evolved into something deeper, profoundly impacting my life beyond just art. Now, I'm here to help you unlock your creative potential and find that deeper connection in your own life.

i can help because i've been there.

The Complete Beginner's Guide to Watercolor

Get a rundown of all my recommended supplies, learn fundamental techniques and tips including color theory and composition, and walk away feeling super confident with your new love of watercolor!

Free e-book

The Complete Beginner's Guide to Watercolor

Kickstart your art practice!

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"I FINISHED ART SCHOOL LAST YEAR AND NO, THEY DO NOT TEACH YOU THIS." - HEATHER DAWSON

"I FINISHED ART SCHOOL LAST YEAR AND NO, THEY DO NOT TEACH YOU THIS." - HEATHER DAWSON

Jessica learned something new

Was not expecting as an art school graduate to be taught something new about the basics!

Carrie went to art school

I'm learning so much more in this course than I ever did as a fine art major in college!

Tricia is bursting with inspo

All expectations were exceeded. My husband can attest!

Kristy was blown away

There's so much amazing content that was in each segment of the course!

The Creativity Playbook

Your essential tool for unleashing your artistic potential. Compact yet powerful, this playbook is designed to inspire, challenge, and guide you through every step of your creative journey. Get ready to transform ideas into action with just a click!

for under $50!

❤️‍🔥 Where Type A and Type B form an unexpected romance. ❤️‍🔥

❤️‍🔥 Where Type A and Type B form an unexpected romance. ❤️‍🔥


Everyday Watercolor

i'm a published author, folks!

A contemporary paint-every-day watercolor guide that explores foundational strokes and patterns and then builds new skills upon the foundations over the course of 30 days to create finished pieces.

read more here!

Paint with me!

Paint with me!

My 40-page watercolor companion to help you find my best tips, resources and tutorials on the topic of watercolor!

The Complete Beginner's Guide to Watercolor

Don't leave without these!

A free class on how to scan, digitize and edit your artwork. I'll walk you through the equipment you need and the tools for cleaning up your artwork!

How to Digitize Your Artwork

Check it out!
Like binge-watching Bob Ross videos on Netflix only better.
Pick up your paintbrush with me!

My Faves on the Blog!

I've got all the links for you! I've saved all of my favorite calligraphy, watercolor, design and business tools over the years and consolidated it all into one little online shop so you don't have to go digging everywhere or sliding into the DM's with "Hey, what supplies do you use?"

GO SUPPLY SHOPPING!

What Supplies I Use?

Let me guess. You're wondering...

Great News. My Third Book Is Here.

My third book, Everyday Watercolor Seashores released on March 5, 2024 and you can now order the dang thing! This is by far my best book yet and has loads of inspiration from my days growing up by the beach.

order your copy here.

SHARING IS CARING

Love My Style And Need The Links?

I love expressing myself and translating my art skills into fashion skills. I also get asked about my makeup/skincare everyday, so I got ya covered!

Check out my favorite things!

unique beauty.
your own
your own
yourself to find
and expressing yourself to find
living a full life celebrating beauty
embracing yourself,
I believe in
who i am

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