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jenna rainey

WORKSHOP
TEACHER

Academy

And tap into the easiest way
to grow your biz as a creative

And tap into the
easiest way to grow your biz as a creative

(Without the nagging Imposter Syndrome, crippling overwhelm, and nightmarish thoughts of “how to get butts in the seats?!”)

Confidently Teach Profitable Creative Workshops



Maybe you’ve even been asked to teach before but you have no idea where to start.



Creating a solid curriculum, determining the right price, and teaching a successful workshop are the keys to taking you from imposter to expert status in your creative career...

...with the potential of making $3K+ a month while teaching what you LOVE!!

Maybe you’ve even been asked to teach before but you have no idea where to start.



Creating a solid curriculum and determining a price that helps you turn a profit and teaching a successful workshop are the keys to taking you from imposter to expert status in your creative career...

...all while making $3K+ more a month while teaching what you LOVE!!

Yeah, that's right.

SO, HERE'S THE THING:

If you’re an artist, photographer, writer or any kind of creative with skillz looking to generate more income and cushion, then you probably already know you should be teaching in-person workshops.

I’ve taken everything I’ve learned from teaching sold-out workshops, globally, for the last 8 years (over 2,000 students and hundreds of thousands of dollars in revenue) and channeled it into a comprehensive, 5-step online course that not only teaches the high-level theory, but how you, too, can EXECUTE the same!

INTRODUCING...

Workshop Teacher Academy is literally EVERY bit of info you would ever need for teaching in-person workshops.

WORKSHOP
TEACHER

Academy

HERE'S HOW IT ALL

BREAKS DOWN...

MODULE 1: PLANNING YOUR WORKSHOP

MODULE 3: PRICING YOUR WORKSHOP

MODULE 5: TEACHING YOUR WORKSHOP

MODULE 2: PARTNERSHIP & RESEARCH

MODULE 4: PROMOTING YOUR WORKSHOP

- Researching and picking a topic
- Who’s your ICA (Ideal Customer Avatar)?
- How to validate your workshop topic
- Defining the outcome
- How to set your workshop apart from the rest

- Researching and picking a topic
- Who’s your ICA (Ideal Customer 

- How to validate your workshop 

- Defining the outcome
- How to set your workshop apart 

- Creating your confidence outline

Avatar)?


TOPIC

FROM THE REST

- Ordering + sourcing wholesale supplies
- Competitive Research
- Pricing formula
- Pricing for splits vs. pricing for upfront venue fees

- Ordering + sourcing wholesale 

- Competitive Research
- Pricing formula
- Pricing for splits vs. pricing for 

supplies

UPFRONT VENUE FEES

- Identifying confidence cues 
- Knowing when to move on
- Language to use in explanations
- Pacing your course
- Addressing the time suckers
- Focus on the outcome
- Closing up the workshop

- Defining your needs
- Research + discovering the perfect venue
- The perfect partner pitch
- The workshop agreement
- Making the most out of a partnership
- Logistics of Teaching Out of Town Workshops

- Defining your needs
- Research + discovering the 

- The perfect partner pitch
- The workshop agreement
- Making the most out of a 

- Logistics of Teaching Out of 

 perfect venue


PARTNERSHIP

TOWN WORKSHOPS

- Steps for breadcrumbing your audience and       properly leading to the sell without feeling sleazy
- Launch Framework
- Using IG to promote your workshop
- Addressing objections
- Using video to promote your workshop
- Identifying and calling out FAQs

audience and properly LEADING TO THE SELL WITHOUT FEELING SLEAZY

WORKSHOP

WORKSHOP

FAQS

- Steps for breadcrumbing your 


- Launch Framework
- Using IG to promote your 

- Addressing objections
- Using video to promote your 

- Identifying and calling out 

Competitive mapping and knowing what’s out there is a huge stepping stone for a successful workshop.

Here, I’ll help you map out your competition and your potential audience so you can strategically set yourself apart from the rest and attract students to your class.

Knowing how to price for your time AND materials is difficult, but it’s so important for booking workshops consistently and not pricing yourself out of the market.

I’ll walk you through the exact formula I use and how I get to my price for classes.

Teaching is different from explaining through talking. It’s all about coaching the student from limiting belief and idea of your craft, to unlocking potential and complete comprehension of what your class covers.

In this module I’ll walk you through exactly how to coach a person through YOUR material and how to address questions, students who just “can’t seem to get it,” and more! 

Now that you’ve established your potential audience, it’s time to dig even deeper and find the right partner to host your workshop! What would be the BEST venue for your ideal customer?

I’ll also be providing you with the EXACT pitch deck and agreement I use with workshop venues to protect your work and map out the relationship.

Now that you’ve crafted your outline and booked the venue, you gotta sell the damn thing!

I’ll walk you through my entire framework for launching and promoting a course. From filling out your marketing calendar, showing up on IG stories and best practices for live video, main feed posts and ads. *Hint: No used car salesman tactics needed!

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HERE'S WHAT YOU GET IF YOU ENROLL

Today:

Video guide on how to create beautiful class handouts -

Video guide on how to create beautiful class handouts

Class handout templates -

Class handout templates

Workshop Teacher Academy -

Workshop Teacher Academy

(The average cost of a creative workshop is $150. Sell 3 seats and you’ve paid for the course!!)

ONE-TIME PAYMENT OF:

$1,037 value

$197 value

$97 value

5 MONTHLY PAYMENTS OF:

12 MONTHLY PAYMENTS OF:

$497

$107

$50

one and done, baby

just $50 to start today

flexible like whoa

Breaking it all down: 

When you add that all up, it's a



TOTAL VALUE OF $1,331

WORKSHOP
TEACHER

WORKSHOP
TEACHER

Academy

Academy

Looking to expand into online courses? 

For a limited time

Add On The Online Course Starter Pack for $297 (Normally $597!!!)

But              there's more!

Wait,

Just because someone is having success with teaching in-person workshops doesn’t mean they’re going to kill it with online courses.

Building an online course requires A LOT of guidance:

...the TECH ...how to price it so you don’t push people away...launch phase strategy...writing sales page copy

But you know, if you’re able to overcome those hurdles, you can make some great recurring revenue from an online course, whether you have an audience right now or not!

What?! No audience?! Yea, that’s right!


Take your teaching

Take your teaching SKILLS

skills to the NEXT LEVEL with thE

TO the NEXT LEVEL with thE

ONLINE COURSE STARTER PACK!

In this bonus pack, I'm unleashing killer guidance on how to generate monthly revenue from your course using Pinterest and partnering up with other platforms like Skillshare!

BONUS TIPS

- Know when to start writing and recording your course, how the   cart open phase works and best strategies during launch periods
- Pre-launch Phase
- Cart Open Phase
- Cart Close Phase
- Launch Campaign Email SEQUENCE (10 EMAILS!) Template for Your Email List

- Know when to start writing 




- Pre-launch Phase
- Cart Open Phase
- Cart Close Phase
- Launch Campaign Email 

AND RECORDING YOUR COURSE, 
HOW THE CART OPEN PHASE WORKS
AND BEST STRATEGIES DURING
LAUNCH PERIODS

TEMPLATE FOR YOUR EMAIL LIST

- Film equipment and software
- Screen recording and slides
- Editing your course videos
- Building your slide decks
- Course handout slide deck template (Ai files       and Keynote files)
- CREATING & DESIGNING A SALES PAGE AND CHECKOUT PAGE INSIDE KAJABI


- Film equipment and software
- Screen recording and slides
- Editing your course videos
- Building your slide decks
- Course handout slide deck 


- Creating your course

TEMPLATE (AI FILES AND KEYNOTE FILES

HANDOUTS, GUIDES AND 
HOMEWORK

- Guide to Naming and Pricing Your Online Class 
- Pros/Cons of Self-hosted vs. Outside host
- PLUG & PLAY Sales Page Copy Template

- Guide to Naming and Pricing 
 
- Guide to Self-Hosted vs. 

- Pros/Cons of Self-hosted vs. 

- Sales Page Copy Template

YOUR ONLINE CLASS

OUTSIDE HOSTED COURSES

OUTSIDE HOST

It can be the BIGGEST hurdle with online courses

HERE'S A SNAPSHOT OF WHAT'S COVERED:

LAUNCH MAP TEMPLATE

DEEP DIVE ON OVERCOMING THE TECH

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Let Me Say This Upfront...

Workshop Teacher Academy is the most comprehensive and impactful implementation program out there for creative workshop teachers who are ready and COMMITTED to craft and launch a profitable workshop.

Our community is filled with other creative educators who are helpful, motivated and ready to cheer you on when you join.



You will have 30 days from the time you purchase Workshop Teacher Academy, to create your outline, find a venue and list a workshop with the lessons in the program. After this, if you feel it’s not for you, simply send us an email at hello@jennarainey.com, provide your course work, and we’ll send you a full refund!

NOW, HERE'S THE KICKER.

FULL DETAILS HERE

ONE-TIME PAYMENT OF:

5 MONTHLY PAYMENTS OF:

12 MONTHLY PAYMENTS OF:

$497

$107

$50

JOIN THE WAITLIST

JOIN THE WAITLIST

JOIN THE WAITLIST

WITHOUT THE ONLINE COURSE STARTER PACK

OOOORRR WITH THE ONLINE COURSE STARTER PACK

ONE-TIME PAYMENT OF:

5 MONTHLY PAYMENTS OF:

12 MONTHLY PAYMENTS OF:

$794

$175

$75

JOIN THE WAITLIST

JOIN THE WAITLIST

JOIN THE WAITLIST

Enroll in Workshop Teacher Academy Today

The very first online course I launched (back in 2014)...

I had under 5,000 followers on Instagram and an email list that just sat there collecting dust...YIKES.

When launch time came, I used PINTEREST and the power of partnering with an outside host to generate $15K!! That was HUGE for my one-year-old business at the time.

I’ve simplified the launch process, knowing what to say when.

I’ve offered something irresistible that’s priced correctly for my audience.

I’ve put together quality courses. Not the fluffy kind.

With over 7 years of experience of launching online courses on my own, I have made all the mistakes possible so YOU don’t have to!

Now, online courses are the bread and butter of my business model and generate over $100K in revenue every 90 days.

WHAT?! HOW?!

And I can teach you how to do the exact same thing!

Here's the thing...

You HAVE to first work through Workshop Teacher Academy to get all of the guidance on teaching, defining your ICA, writing an outline and more.

But, if you’re ready to monetize your skills in a way that allows you to generate income while you’re away from your desk, online courses are the ticket.

Teaching and launching online courses has allowed me to scale my business in unimaginable ways, generate a huge impact for my audience and broaden my reach.

Get your feet wet with teaching in-person workshops, but then scale the education side of your business by creating an online course!









AND we have a private Facebook community of cheerleaders, question answer-ers and other awesome creative instructors waiting to walk this endeavor alongside you!

You HAVE to first work through Workshop Teacher Academy to get all of the guidance on teaching, defining your ICA, writing an outline and more.

But, if you’re ready to monetize your skills in a way that allows you to generate income while you’re away from your desk, online courses are the ticket.

Teaching and launching online courses has allowed me to scale my business in unimaginable ways, generate a huge impact for my audience and broaden my reach.

Get your feet wet with teaching in-person workshops, but then scale the education side of your business by creating an online course!

















AND we have a private Facebook community of cheerleaders, question answer-ers and other awesome creative instructors waiting to walk this endeavor alongside you!

The Online Course Starter Pack is valued at $597 by itself, but if you add it on to your Workshop Teacher Academy purchase TODAY, you can get it for $297!

This is a crazy deal.

I’m still a beginner, can I teach workshops?

Do I get access to all the content at once if I sign up through payment plan?

I live in a small town and don’t know how I’d fill up the class...will this still work for me?

Absolutely! The fact that you’ve picked up your supplies and started working on your craft means you’re further along than most and that’s something you can teach. Along with that, in this course, I teach you how to level up in knowledge and expertise in your craft so you can confidently teach what you know!

Definitely. If you’re looking to scale and generate more profit from what you’ve already been doing and want to learn other strategies from a career of highly successful workshops, then this program is perfect!

You bet! You get immediate access to all of the content up front, so that’s why there’s a slight increase in price if you choose payment plan. There’s a lot to monitor over 5 months in making sure payments go through, and since you get all of the content up front, we need to charge some extra $$ for our time!

Yes. I teach you the ins and outs of travelling and teaching classes, and you could also apply what you learn to teaching an online course on Skillshare, etc.!

You get access immediately! I know life is busy so I want you to take the course at your own pace. And, you'll have ongoing access for the lifetime of the course as it evolves and updates—for as long as I continue to host it (don't worry, there's no end date in sight...).

You cannot purchase this by itself. And you’d miss out on incredible content for online courses if you did! Workshop Teacher Academy has 8 lessons in it that directly impact the success of your online course. We will have these lessons highlighted in your course handbook so you know exactly which ones you can’t miss...by all means, watch them all though! This stuff is GOOD. And at the value you’re paying for it, this bundle should cost THOUSANDS of dollars.

What people asked before signing up for Workshop Teacher Academy…

Once I purchase the course, when do I get access to the content? And for how long?

What if I only want the lessons in the Online Course Starter Pack?

I’ve taught a couple workshops before, will this class still be beneficial for me?

- You’re the person who’s just getting started and wants to do it right

- You’re already struggling with all the ins and outs and want to fix it once and for all

- You’re ready for the confidence to craft a killer creative workshop

- You’re willing to put in the work to see results

- In fact, you already ARE putting in a few hours a week doing things like building your audience, researching venues, writing blog posts, etc.

- You care about what’s going to work in 2020 and beyond for workshops

- You’re aware of and excited about all the profits

- You’re aware of and excited about being able to walk away with solid knowledge of how to craft an outline and TEACH a workshop

- You’re ready to take the actions needed to create an outline, find a venue and list your workshop

Did you catch yourself nodding your head?
If you nodded AT LEAST once, this program is perfect for you. Don’t wait to take action...I’ll see you in there!!

You’re ready to achieve big wins from Workshop Teacher Academy if…

Still undecided?

COME JOIN ME IN THE CLASS!