10 Killer Website Copywriting Tips -

jenna rainey

the blog

I’m an artist, self-taught designer, and multi-faceted creative entrepreneur who is hell-bent on teaching everyone how to find their inner creative voice.

about me

get my exact supply list

"I'm undeniable proof the 'Starving Artist' narrative is made to be broken."

mY COURSES

HANG OUT
ON YOUTUBE

It’s like Netflix-binging Bob Ross videos, but with a dose of dry + quirky humor and fewer happy little tree references. 

free download

Wanna Learn to Watercolor?

i wrote some books

Jenna at a coffee shop

10 Killer Website Copywriting Tips

Business Resources

4/01/2020

written by

Jenna 

0

Jenna 

Jenna 

comments

Let’s talk good website copywriting tips. Do you ever stare a blank cursor wondering what to write? Or maybe you have the general idea but it’s just not coming out quite right?

Well, my friends, in this episode I’m giving you my 10 best website copywriting tips. These 10 tips will instantly elevate your website, grab the attention of your ideal customer and convert them into leads, customers, clients, etc.

That’s the goal, right? You want to inspire action—whether it be signing up for an email list, booking for your services, or purchasing a product.

But it also doesn’t have to feel like one big disingenuous sales pitch. You can write authentic copy that serves and makes real connections with your audience. Let’s dive in.

Related post: Should I Have a Blog? Reasons Why Blogs are Important

 

Little Gems of Wisdom

  • [02:30] Tip 1: Keyword research for blogs is your BFF (grab the freebie below!)
  • [06:25] Tip 2: Optimize your website and avoid slow loading times, broken links, and typos.
  • [09:04] Tip 3: Inject your (or your brand’s) personality into everything you write!
  • [10:30] Tip 4: Gather and use testimonials from real people.
  • [11:49] Tip 5: Use active (not passive) voice—it can feel more engaging and personal.
  • [12:45] Tip 6: Make your copy skim-able with short paragraphs, concise sentences, subtitles, bold text, and links.
  • [14:17] Tip 7: Learn to make powerful headlines.
  • [16:12] Tip 8: Make it feel like a conversation to really connect with your audience.
  • [17:08] Tip 9: Use short and common words rather than long and formal words.
  • [18:38] Tip 10: Incorporate scarcity in sales copy which creates urgency for sales, webinars, workshops, etc.

 

Subscribe & Review

If you had an ah-ha! moment or learned just ONE new valuable bit of information, I’d be so grateful if you would leave a 5-star review and tell me what you love most about this podcast. It’s a HUGE motivator for me to keep creating this for you. In addition, it helps our raking in iTunes so that more people discover this show.

And to make sure you never miss an episode (including any pop-up bonus episodes), click here to subscribe on Apple iTunes!

Take your website copy to the NEXT LEVEL with my brand new e-course: SEO Crash Course

Links mentioned

 

Related Episodes

Episode 4: Instagram Algorithm Got You Down?
Episode 16: 5 Steps to Create Your Annual Promo Calendar
Episode 18: BTS of a Six-Figure Course Launch

Filed in:

share to:

Leave a Reply

Your email address will not be published. Required fields are marked *

super hot off the press

Art Topics

Browse

Business Resources

Browse

Looking for something else?

The Podcast

Browse

Collabs

Browse

My work, tips and tricks, how-to's, and alllll the pretty flowers.

I've learned a thing or two and my momma taught me to share.

Show notes from the best in the biz... and my guests, too. *wink*

The latest art shenanigans I'm cooking up with brands I love!

 Browse
Categories

Loads more art and #bts business things, a few dashes of awkward humor and lots of kombucha. I drink vats of kombucha.

@JENNARAINEY

back to top

The tools, the settings and how to get rid of that pesky paper background!

I can't give you a fat cat to cuddle, but here's the next best thing...

Free Course!

SEND ME THE COURSE!

CLOSE