Jenna Rainey

CEO + ARTIST + EDUCATOR

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I’m Jenna Rainey. 

I'm an artist, self-taught designer, and multi-faceted creative entrepreneur who is hell-bent on teaching everyone how to find their inner creative voice.

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CEO + AUTHOR + EDUCATOR
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I’m an artist, self-taught designer, and multi-faceted creative entrepreneur who is hell-bent on teaching everyone how to find their inner creative voice.

Hey I'm Jenna!

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It’s like Netflix-binging Bob Ross videos, but with a dose of dry + quirky humor and fewer happy little tree references. 

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How to Plan Your 2021 Promo Calendar

Business Resources

12/09/2020

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Jenna 

Do you know what gets me excited and geared up for a new year? Planning out my entire year's promo calendar!

Last week, my team and I sat down on a few Zoom class and laid out our entire 2021 calendar.

I know it can feel daunting but doing this strategic work ahead of time can help you to give you clarity and focus while you create content throughout the year.

And I think this year especially has us all ready for the feeling of a fresh start a new year brings.

Related post: 5 Steps to Create Your Annual Promo Calendar

 

Little Pearls of Wisdom

  • [02:00] An important part of this process is reflecting on what worked and what didn't work the past year.
  • [03:20] Block off 4-6 hours to do this exercise.
  • [04:30] In the first meeting looked carefully at trends, seasons, holidays, and culture norms.
  • [09:00] We don't just launch something when enrollment opens. Advanced planning helps you what content to focus on before the launch happens.

 

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If you had an ah-ha! moment or learned just ONE new valuable bit of information, I'd be so grateful if you would leave a 5-star review and tell me what you love most about this podcast. It's a HUGE motivator for me to keep creating this for you. In addition, it helps our raking in iTunes so that more people discover this show.

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Links Mentioned

 

Related Episodes

Episode 72: A Year in Review: What Worked and What Didn't Work
Episode 16: 5 Steps to Create Your Annual Promo Calendar
Episode 18: BTS of a Six-Figure Course Launch
Episode 41: Should I Have a Blog?
Episode 67: What It’s Really Like Working for Jenna with Kelly Martin

by Jenna Rainey 

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