What I Wish I Had Known Before Licensing My Art

jenna rainey

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I’m an artist, self-taught designer, and multi-faceted creative entrepreneur who is hell-bent on teaching everyone how to find their inner creative voice.

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What I Wish I Had Known Before Licensing My Art

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Now that I’ve been licensing my art for a few years and we’re gearing up for our Brand Plus Brand course launch, I’ve been thinking about things I wish I had known before starting this journey.

So for this bonus episode, we turned the tables and I’m actually the guest answering questions from my licensing agent, Julie Turkel, on her podcast.

If you are an artist designer, photographer, any creative brand owner, and you’ve been thinking about getting into licensing, or maybe you are in licensing already, and you just want some insight on the journey, I think this is going to be a very interesting episode for you.

Related Post: A Chat with My Licensing Agent


Stellar insights

  • [02:31] A brief history of my licensing career starting with yoga towels.
  • [06:03] What I wish I would have known: How the industry works generally—from royalty rates, to how to organize libraries, to having a grasp on what is really attractive to manufacturers.
  • [07:47] Licensing has been a humbling experience because it’s such an expansive industry.


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Related Episodes

Episode 60: How to Build Passive Income as an Artist
Episode 59: Informative Shopping Research with Julie Turkel
Episode 29: A 7-Figure Licensing Program?! How Dabney Lee Got Started in Licensing
Episode 27: The Designer/Agent Relationship and How It Works with Julie Turkel
Episode 13: A Chat With My Licensing Agent Julie Turkel


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