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Jenna Rainey

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  • I can't believe this is my job.⠀
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I get to paint, design and teach others how to do the same. My typical day now looks a bit different than 7-8 years ago when I was working an office job.⠀
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Clocking in and clocking out no longer dictates my life and I LOVE the freedom of being able to only say yes to projects and jobs I'm excited about. ⠀
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When I first started my business, I just took on anything and everything that came my way. We needed the money and I needed the experience! Let's just say, I've made COUNTLESS mistakes over the years that have cost me some big bucks and have definitely bruised my ego.⠀
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But I'm SO glad I didn't stop.⠀
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Next month will be my 7 year anniversary of when I opened my Etsy shop. I only had that shop open for a few months and sold about 10-15 pieces to mostly friends and family...but, had I listened to those voices in my head, we wouldn't be here! Voices telling me I wasn't good enough, or had no idea how to run a business. Man. I don't know. I'm just feelin mushy tonight.⠀
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I hope YOU never underestimate what you're capable of! Thing is, we never know our full potential because we can't see it until we pursue it! So, if you're thinking about starting, or maybe feeling stuck, just remember: progress over perfection. Every step you take towards your goals will help you refine, get better and ultimately achieve those goals of yours. SHARE this with a friend who needs to hear it. YOU got this. xx⠀
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#jennarainey #watercolor #watercolour #design #art #artist #creative #creativeentrepreneur #adobeillustrator #photoshop #illustrator #watercolor_daily #watercolourpainting #watercoloring #artworkoftheday #paintbrush #paintparty #creativemind
  • If you have my #EverydayWatercolor books then you know my process of breaking things down to shapes and curves. Roses used to come out like boobs or puffy clouds, but with a few tweaks and practice, look like roses! Here’s a peek at a tutorial we did on YouTube...you can watch the full tutorial at YouTube.com/jennaraineychannel! Head over there if you wanna know the supplies I’m using as well!Video work fine by @john.b.rainey #jrtutorial #watercolorroses
  • Wanna hear something shocking?⠀
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About 3-4 years ago, I listed a semi-custom wedding stationery line on my site, and NO ONE ever bought a single set. NO SALES. And I had over 100K followers then and this was BEFORE the algorithm came to be in 2016!⠀
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Since then, I've gone from inconsistent revenue and feeling stretched thin, to a marketing mindset and strategy that brings a regular flow of income each month. And, major plus, my husband was able to quit his job so we can be home and work together! ⠀
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The numbers don’t mean a DARN THING you know HOW to show up and WHEN to sell. And I’ve seen accounts with 1,500, 500 followers make consistent and good money using Instagram as a marketing tool. Scaling a creative business can be super tough and most totally lack in the sales and strategy department...so I've made a course that will help you do both: achieve all of your creative, solopreneur dreams AND make you a BOSS at marketing and selling your products and offers.⠀
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Registration closes December 15th, so go to jennarainey.com/instagramforcreatives to snag your spot in the course AND you can purchase it with a coaching program for 2020! Image by @matthewmorganphoto⠀
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#jennarainey #watercolor #watercolour #design #art #designerlife #designoftheday #adobe_illustrator #laptoplife #workanywhere #mompreneuerlife #mompreneurship #mompreneurs #mompreneur
  • Should you have an Instagram strategy?⠀
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Someone asked me this the other day and I wanted to write about it here. So many artists, creatives, solopreneurs, etc. struggle with their strategy on this platform. I’ve been there! In the early days, I’d post when I felt like it, talked about what I thought my audience would enjoy, and there was no tracking performance and really seeing what was resonating with my followers.⠀
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Did I grow my audience? Sure! The thing is though, the algorithm wasn’t around those days, and it was much easier to be seen on the platform because 8-9 years ago, there wasn’t many people posting their creative work on Instagram. The fight for viewer's attention was much less intense.⠀
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Now, we all know that showing up consistently every day or multiple times a week is HUGE for “beating the algorithm” and growing your community.⠀
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So now, more than ever, it’s IMPERATIVE that you have a sound Instagram strategy, and know how to measure performance. Along with this, having an Instagram strategy doesn’t just mean I’m talking about posting on the app. Instagram should be the handshake or the greeting to your products, services, or offers and should not be the only way your audience is hearing from you.⠀
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*Sound the alarm, creative people!* Creativity and strategy CAN coexist. In fact, strategy allows you to focus on honing and strengthening your creative skills. It helps you measure what’s resonating, so you can focus more energy on what’s going to move the needle in your business.⠀
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If there's ONE thing that has transformed my business over the years it's knowing how to show up, what to say when it comes time to sell, and how to lead my audience OFF of Instagram. ⠀
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In my course Instagram for Creatives, I'm not only teaching you all about Instagram (algorithm, how to get better engagement, etc.), but I'm giving you an entire course on sales and marketing strategy. Included are 12 email templates for a nurture sequence, how to craft a sales funnel and pull people towards your content and offers! Only for $297!! 😮
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Don't wait! This offer expires December 15th! Link in bio jennarainey.com/instagramforcreatives Image by @matthewmorganphoto
  • Creatives SUCK at sales.⠀
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 That’s a big statement, but it’s true. How many of you feel awkward, slimy and don’t know what to say when it comes time to promote your prints, products, offers, etc? Now, of course there’s creatives out there that are good at it...but for most, it takes major mindset shifts, practice and techniques to start really knowing how to sell.⠀
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But you need to do it in order to make money right??⠀
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This was my ultimate goal with my course Instagram for Creatives. Helping creatives market and sell their work, so they can truly have thriving businesses! And to help you implement the course material even more in 2020 I’m doing monthly coaching calls if you sign up. Pretty insane actually! ⠀
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If I had access to this course and a coaching program for this price when I was struggling to make consistent income as an artist...it’d be a NO BRAINER!! The amount you’ll learn in this course, if put to work, I truly believe can change your life. I KNOW!! Another bold statement...but it’s true! Understanding how to use Instagram as a marketing tool, what words to say and when about your offers, storytelling and crafting an email sequence funnel...this is huge stuff you guys!⠀
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I hope you take me up on my crazy offer. This price and offer expires December 15! And I dunno, I may never do this again cuz it’s bonkers lol! Go to jennarainey.com/instagramforcreatives to snag the course + coaching program bundle!⠀
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#watercolor_guide #illustration #watercolor #art #waterblog #aquarella #painting #watercolorpainting #watercolorportrait #botanicalart #watercolorartist #watercolorart #watercolor_art
  • I want to be YOUR business coach...FOR FREE!!💰⠀
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Yes. You read that right! And no, this isn't a sales gimmick or mean trick.⠀
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If you've been following me for a while, then you know that I've been teaching and offering online courses for about 6 years now. While I KNOW all of my courses are packed full of transformational material by themselves, I wanted to take things up a notch with this next program.⠀
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The thing is, most creatives SUCK at sales. There's no strategy or mindset to how to measure performance, what to say and when, and how to show up CONFIDENTLY on Instagram to drive more profits and generate more leads. Truth is, I was bad at this early on too. ⠀
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But over the years I've been able to scale my business beyond Instagram and beyond my wildest dreams, and I want to help you do the same. My course Instagram for Creatives is a five-step Instagram (and beyond) marketing strategy framework and you can snag a year's worth of group coaching calls for a steal. Hiring a coach costs THOUSANDS OF DOLLARS GUYS...but I want to help you for $697 for the course AND coaching for a year. You can also just buy the course for $297, but $697 is what I should be charging for JUST the course. But I’m not.
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2020 is going to be THE YEAR, y'all. If you're ready to take me up on my CRAZY idea and offer, head to jennarainey.com/instagramforcreatives (link in bio) to snag the course AND year's worth of group coaching and deep dives for $697! That’s a steal. Hiring a group business coach for two months normally costs $5k AT LEAST! So this is literally a steal cause you get 12 months with me for free. It's time to level up, and I want to help YOU. Image by @matthewmorganphoto #jennarainey #instagramforcreatives #instagramcourse #marketingcourse #creativebusinesscoach #smallbusinesscoach
  • You GUYS!! Tomorrow I’m announcing something pretty huge.

I’ve been working hard behind the scenes on a program that is next level. Hiring a coach or consultant for less than $5k for a month is nearly unheard of, but I KNEW that in order to impact as many businesses as possible, people would need someone to dig deep with them. Not just a course - though my courses DO provide transformations - but someone to provide ACTUAL pointed feedback and advice after looking hard at their business. But how do you do this through an online course?

Well, make sure you check back here tomorrow cause I’m about to BLOW YOUR CREATIVE BIZ BRAINS tomorrow with my news! Can’t wait!!😬🙌🏻⚡️ Image by @matthewmorganphoto #jennarainey #instagramforcreatives #procreatedrawing #watercolorpainting
  • It’s time for a #fridayintroductions post cuz, I haven’t done one in a while! 👋🏻 My name is Jenna, only a few people call me Jen and my nickname growing up was Spenna.

Over the last 8 years I’ve gone from envelope calligrapher to wedding stationery designer to educator and working in licensing. Once I scaled my wedding stationery biz to six figures, I dropped it and started teaching other artists and creatives how to build thriving businesses.

Along with that, I license my art to manufacturing companies and retailers. I’ve worked on products like baby blankets and yoga towels to planners and calendars.

Quick, random facts about me:
1. I’m 5’7”
2. My coffee order is latte with oat milk
3. Gemini
4. My biggest pet peeve is having someone hover over me. Or smacking when eating. Unless you’re my baby.
5. One word that describes me: motivated (@john.b.rainey gave me that one)

Alright! Give me some random facts about you, go!👇🏻
#jennarainey #creativeentrepreneur #funfacts
  • It’s turkey tiiime! Well, actually...our family won’t be eating any of the traditional dishes this year. How about you? I feel like some people are SUPER into the stuffing, the turkey and gravy, etc., but I’m reeeally excited for steaks tomorrow 🙌🏻. Anyone else skipping the traditional thanksgiving foods tomorrow? 
Also. SO GRATEFUL for you guys!! Love this community and your support means the WORLD. Hope you have an amazing weekend with your family, whether your from the states or not! #happythanksgiving #jennarainey #watercolor

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